MarkLogic’s Smart Mastering provides the ability to master data quickly and automatically by leveraging the flexibility of our data modeling approach to quickly build your 360 view in the context of everything it knows. It looks at the multi-layered relationships across all of the data and uses fuzzy logic and AI (relevance scoring, database intelligence, and probabilistic algorithms to be specific) to match related records and provide confidence scores. Based on those scores, related records are merged automatically.
What’s more, MarkLogic’s Smart Mastering also makes it possible to un-merge records if necessary. Because it all happens in the context of an Operational Data Hub, you can still easily access both the raw data and the harmonized, mastered versions. And it keeps the lineage and provenance so you can look back at all of your changes.
Watch Kasey Alderete, Director of Product Management, and Damon Feldman, Solutions Director, introduce Smart Mastering at MarkLogic World 2018. In this session, they show how Smart Mastering de-duplicates data from disparate sources by automatically identifying, scoring, matching, and merging. The end result: A harmonized view of your data in minutes, not months. After all, apps are only as good as the quality of the data they access.